Project: Design/Layout for 3-day Outdoor Event Installation
Client: Keen Footwear
Date: August, 2012
Keen Footwear, in conjunction with the event production company Imprint Projects, sponsored a free 3-day event for the outdoor industry during the outdoor retailer summer show. They acquired permission to occupy a vacant lot across from the show, and proceeded to plan a party. Enter myself and Atmosphere studios.
Together we devised a site layout and built components speaking to boy-scout encampments and Wes Anderson’s Nostalgia. Final products constructed by myself and Atmosphere Studios included various over-head structural tents and a planted pallet partition wall. Tie-dying Keen t-shirts was an unexpected hit, and my brazilian band also played an afternoon set. (Thanks to Atmosphere and Imprint for photos and good times.)